Beehiiv Pricing: Which Plan is Right For You?

In this article, I’m diving deep into Beehiiv pricing to help you determine which plan best suits your business or newsletter needs.

Beehiiv is an emerging powerhouse in the email marketing sphere, offering tools that can significantly elevate your engagement and grow your subscriber base. Given its potent features, it’s understandable why Beehiiv has rapidly become a go-to for creators and businesses alike.

But let’s address the elephant in the room. Pricing is a critical factor when selecting an email marketing platform, especially for startups or small businesses operating on tight budgets. Opting for Beehiiv can seem daunting, given the myriad features and plans available.

That’s precisely why I’m here—to break down Beehiiv’s unique pricing structure, which offers a variety of plans to cater to different business needs. I’ll be highlighting the benefits and potential downsides of each plan, ensuring you get the best value for your investment.

By the end of this read, you’ll have a clear understanding of which Beehiiv plan is the perfect match for your business needs, whether Beehiiv is the right email marketing tool for you, and whether you should consider alternative platforms.

Note: if you want to know everything about beehiiv in-depth, consider reading my Beehiiv review blog post, where I have explained everything you need to understand if it is worth investing in beehiiv.

Let’s start by shedding some light on what Beehiiv offers and why it’s worth your attention.

Beehiiv overview

what is beehiiv

Beehiiv is a platform meticulously crafted to revolutionize how you connect with your audience through email.

At its core, Beehiiv empowers you to:

  • Create compelling newsletters that captivate and grow your subscriber base organically.
  • Uncover opportunities to enhance engagement through targeted content, ensuring your emails always hit the mark.
  • Refine your emails’ technical and aesthetic aspects, optimizing for the highest open and click-through rates possible.

Launched with a vision to redefine email marketing, Beehiiv has swiftly carved out a space for itself, now serving a diverse and expanding user base across the globe. This is a testament to the platform’s effectiveness and the trust over a million users have placed in it to elevate their email marketing strategies.

Whether you’re leveraging WordPress, Shopify, or any other website builder or CMS, Beehiiv seamlessly integrates, making it effortlessly simple to craft and execute a winning email marketing campaign tailored to your unique needs.

By choosing Beehiiv, you’re not just selecting an email marketing service; you’re embracing a partner that grows with you, ensuring your messages resonate deeply with every subscriber on your list.

But how much does it cost?

Beehiiv pricing options

beehiiv pricing plans

Beehiiv offers a variety of pricing options that are flexible and scalable, catering to the unique needs of every creator and business. Here’s a breakdown of Beehiiv’s current plans:

  • Starter: This plan is perfect for those just dipping their toes into email marketing or with a burgeoning subscriber list. It is designed to help you get off the ground without overwhelming you with too many features at once.
  • Professional: This plan is aimed at growing businesses and creators who have begun to see their subscriber lists expand. It offers more advanced tools and capabilities to engage your audience further and analyze your success.
  • Enterprise: This plan is tailored for large organizations or those with a massive subscriber base. It provides the highest level of customization, support, and scalability to meet the demands of a substantial email marketing operation.

Beehiiv understands that one size doesn’t fit all, so it offers customizable plans. Whether you have specific needs not addressed by the standard plans or require more nuanced control over your email marketing efforts, this option ensures you only pay for what you genuinely need, giving you the power to shape your pricing plan.

For those who prefer to plan annually, Beehiiv extends a generous discount, making it even more cost-effective to commit long-term. A free trial allows you to explore Beehiiv’s features without any initial financial commitment.

Now, let’s dive deeper into what each plan entails and who it’s best suited for, ensuring you make an informed decision that aligns perfectly with your business or project’s goals.

Beehiiv’s pricing strategy accommodates a wide range of users, from beginners to large-scale enterprises, ensuring a perfect plan for every stage of your newsletter journey.

Let’s take a closer look at what each Beehiiv plan offers and who it’s best suited for:

Click here to claim 2,500 free subscriber credits on Beehiiv

Launch — $0

The Launch plan is Beehiiv’s entry-level offering, perfect for those just starting out or with a small subscriber list. At no cost, it provides:

  • Access for up to 2,500 subscribers
  • Unlimited sends
  • Web hosting
  • Custom newsletters
  • Campaign analytics
  • A recommendation network for growth
  • Optimized deliverability

This plan is ideal if you:

  • Are you just getting started with email marketing
  • Have a small subscriber base
  • Need essential tools to kickstart your newsletter

Grow — $49/month

Stepping up, the Grow plan is designed for creators and businesses seeing their subscriber lists expand, offering:

  • Everything in Launch, plus…
  • Up to 10,000 subscribers
  • Custom domains
  • Premium subscriptions
  • Enhanced segmentation capabilities
  • Audience polls and survey forms
  • Support for multiple team members
  • API access and an exclusive Newsletter Community

This plan is perfect for you if you:

  • Are you witnessing growth in your subscriber list
  • Require more advanced features to engage your audience
  • Need to start segmenting your audience for targeted content

Scale — $99/month

The Scale plan, billed as the best value, is crafted for those ready to take their newsletter to the next level, with:

  • Everything in Grow, plus…
  • Up to 100,000 subscribers
  • Advanced web builder
  • Ad Network access
  • Publishing to segments
  • Referral programs and automation
  • Boosts and 3D Analytics
  • Beehiiv AI and A/B Testing
  • Priority support

Opt for this plan if you:

  • Manage a large and rapidly growing subscriber list
  • Seek advanced features for segmentation, automation, and analytics
  • Desire AI and A/B testing capabilities to optimize your campaigns


Tailored for the newsletter powerhouse with expansive needs, the Enterprise plan offers the utmost flexibility, including:

  • Private labeled solutions
  • An expansive subscriber count and publication limit
  • A dedicated Account Manager
  • 250 monthly AI credits and early feature access
  • Dedicated IP addresses and advanced security measures
  • Exclusive access to the Newsletter XP course

This plan is the best fit if you:

  • Operate on a large scale with specific needs
  • Require personalized support and features
  • Need advanced security and exclusive resources for your newsletter operations

By understanding the nuances of each Beehiiv plan, you can make an informed decision that aligns with your current needs and future growth. Whether you’re just starting out or ready to scale your newsletter empire, Beehiiv has a plan to support your journey.

Beehiiv integrations

beehiiv integrations

Beehiiv stands out not just for its robust email marketing features but also for its seamless integrations with many tools and platforms. These integrations are designed to streamline your workflow, enhance your newsletter’s functionality, and provide a richer experience for you and your subscribers.

Let’s explore some of the critical integrations Beehiiv offers and how they can elevate your email marketing efforts:

E-commerce Platforms

Integrating with e-commerce platforms like Shopify and WooCommerce lets you connect your online store directly with your newsletters. This means you can effortlessly promote products, track sales generated from your emails, and personalize content based on purchase history, enhancing the shopping experience for your subscribers.

Content Management Systems (CMS)

Beehiiv’s integration with popular CMS platforms, such as WordPress, enables you to automatically pull in content from your blog or website into your newsletters. This ensures subscribers have the latest updates, articles, or posts, driving more traffic to your site.

Social Media

Connecting your Beehiiv account with social media platforms can expand your newsletter’s reach. Share your email content directly on social media to attract new subscribers, or incorporate your latest social posts into your newsletters for added engagement.

Analytics and Reporting Tools

Integrations with analytics tools like Google Analytics allow you to track the performance of your newsletter campaigns beyond opens and clicks. You can understand how email traffic contributes to your website goals, conversions, and overall user behavior, enabling data-driven decisions to optimize your strategy.

CRM Software

Linking Beehiiv with Customer Relationship Management (CRM) software ensures a seamless flow of subscriber data. This enables more personalized and targeted email campaigns based on subscriber interactions, purchase history, and preferences, resulting in higher engagement and conversion rates.

Automation and Workflow Tools

Beehiiv’s compatibility with automation tools, such as Zapier, opens up endless possibilities for automating tasks between your newsletter and other apps.

Whether adding new subscribers to a CRM, updating lists based on survey responses, or triggering emails from website actions, these integrations can save you time and enhance subscriber engagement.

Payment Processors and Membership Platforms

For those offering premium subscriptions or selling products through their newsletters, integration with payment processors like Stripe and membership platforms ensures a smooth transaction process. This provides convenience for your subscribers and streamlines your sales and subscription management process.

By leveraging these integrations, Beehiiv simplifies the technical aspects of running a successful email marketing campaign and enhances the overall experience for both the creator and the subscriber.

Whether you aim to increase your subscriber base, boost engagement, or drive sales through your newsletter, Beehiiv’s ecosystem of integrations is designed to support your goals at every step.

Beehiiv Pricing: Summary

Beehiiv is a highly compelling choice for anyone venturing into email marketing or looking to elevate their newsletter game. It strikes a remarkable balance between affordability and feature richness, significantly ensuring you get significant value if your operation is still scaling up.

One of Beehiiv’s strengths lies in its straightforward pricing structure. Thanks to the generous offerings at each pricing tier, it’s incredibly welcoming for solo creators or small teams.

However, as your team expands or your needs become more sophisticated, you might explore additional features or higher-tier plans.

The suite of tools and integrations Beehiiv offers can enhance your newsletter’s impact without substantially inflating costs. Yet, as with any platform, the more advanced features you decide to leverage, the more your monthly subscription will edge up. This scalability ensures that Beehiiv grows with you, but it’s something to remember as you plan your budget.

The ‘Sweet Spot’? The Scale Plan

The Scale plan represents the “sweet spot” in Beehiiv’s array of options. It’s an ideal choice for those who have surpassed the initial stages of email list building and are ready to dive deeper into advanced segmentation, analytics, and automation.

This plan accommodates a substantial subscriber list and introduces powerful tools like Beehiiv AI and A/B testing, which are invaluable for optimizing your campaigns. Furthermore, including priority support ensures that any queries or issues you encounter are swiftly addressed, allowing you to maintain momentum.

The Scale plan’s comprehensive feature set and capacity to cater to up to 100,000 subscribers make it a robust foundation for managing and growing your email marketing efforts effectively.

Whether you’re comparing your newsletter’s performance with competitors or honing your content strategy to attract more organic traffic, the Scale plan offers a breadth of tools that can significantly enhance your outreach.

Beehiiv provides a flexible and rich platform for email marketers at any stage of their journey. Whether you’re just starting out with the Launch plan or scaling up with the Scale plan, Beehiiv ensures your newsletter reaches your audience and resonates with them.

Alternatives to Beehiiv

While Beehiiv is making waves in email marketing, it’s part of a broader ecosystem filled with other potent tools. Understanding the landscape can help you make an informed decision, ensuring your chosen platform aligns perfectly with your marketing goals and budget.

Let’s take a look at some alternatives to Beehiiv and how they compare:


Mailchimp is one of the most well-known email marketing platforms. It offers a wide range of features, including automation, detailed analytics, and design tools. Thanks to its drag-and-drop email builder and comprehensive resource library, it’s especially friendly to beginners. However, Mailchimp’s pricing can quickly become a consideration as your subscriber list grows.


ConvertKit is another strong contender, particularly favored by creators and bloggers for its simplicity and powerful automation features. ConvertKit makes creating personalized email sequences easy and integrates them with various platforms. Still, its pricing model is subscriber-based, which means costs can escalate as your list expands.


Substack simplifies the newsletter process by focusing on writers and creators who want to monetize their content directly through subscriptions. It’s incredibly user-friendly and offers a straightforward way to start a paid newsletter. While it lacks some of the advanced marketing features found in Beehiiv, it’s a solid option for those prioritizing content over marketing.


Sendinblue offers a more holistic approach to digital marketing, with features encompassing email marketing, SMS messages, and automation. It’s known for its strong automation capabilities and transactional email service, making it a good option for e-commerce sites. Sendinblue also bases its pricing on the number of emails sent rather than the number of subscribers, which can be a cost-effective strategy for some businesses.


ActiveCampaign is highly regarded for its advanced automation and CRM capabilities, making it a top choice for businesses focusing on customer experience and engagement. Its learning curve might be steeper due to the complexity of its features. Still, it offers significant value for those needing deep customization and integration.

Choosing the right platform for your email marketing needs involves weighing factors like feature set, ease of use, scalability, and cost. While Beehiiv offers a compelling blend of user-friendly design and powerful features, each alternative has strengths, making it essential to consider your specific needs and goals.

Whether you prioritize advanced analytics, automation, subscriber engagement, or direct monetization, there’s a platform out there that fits your newsletter journey.

Trying Beehiiv out

Beehiiv stands out by providing a Free plan, not just a trial period, allowing you to harness the power of email marketing without any initial investment. This plan, known as the Launch plan, is perfect for those just starting their email marketing journey or for small-scale operations.

It includes access for up to 2,500 subscribers, unlimited sends, and a suite of features such as web hosting, custom newsletters, campaign analytics, and more—all without spending a dime.

Beehiiv Pricing… Over to You!

I’m keen to hear your thoughts or answer any questions you might have about Beehiiv’s offerings. The Launch plan’s perpetual free access provides a fantastic opportunity to explore many of Beehiiv’s features without financial commitment.

But you’re considering when to upgrade or which paid plan aligns best with your growing needs.

The comments section is open for your insights, queries, or experiences with Beehiiv. Your input is invaluable, whether you’re pondering the transition from the free plan to a more feature-rich option or finding creative ways to leverage Beehiiv for your business.

What are your impressions of Beehiiv’s pricing and plans? Let’s dive into the discussion below.

Frequently Asked Questions:

How does Beehiiv make money?

Beehiiv operates on a tiered subscription model, which generates revenue by offering various service levels at different price points.

From a free plan designed for new users or small projects to more advanced, paid plans catering to more extensive operations and businesses, Beehiiv ensures a suitable option for every need. These paid plans provide access to more sophisticated features like enhanced analytics, significant subscriber limits, and advanced automation tools.

Additionally, Beehiiv may offer custom solutions and premium services for enterprise-level clients, which are tailored to their specific requirements and billed accordingly.

Is there a free version of Beehiiv?

Yes, Beehiiv offers a Launch plan, which is entirely free and designed to help new users or small projects get started with email marketing. This plan supports up to 2,500 subscribers and includes unlimited email sends, making it an excellent option for those looking to explore email marketing without any financial commitment.

The Launch plan also includes essential features such as web hosting, custom newsletters, campaign analytics, and more, providing a solid foundation for your email marketing efforts.

What is the take rate of Beehiiv?

The “take rate” refers to the percentage or fee that Beehiiv may charge on transactions made through the platform. This is particularly relevant for those using Beehiiv’s premium subscription services.

However, as of my last update, Beehiiv primarily generates revenue through its subscription plans rather than taking a cut from subscriber revenue or donations.

For the most accurate and current details regarding any fees or percentages that may apply, especially for advanced features or integrations, it’s best to consult directly with Beehiiv’s official documentation or customer support.

Is Beehiiv better than Substack?

Comparing Beehiiv to Substack ultimately depends on your specific email marketing needs, goals, and preferences.

Beehiiv is often praised for its robust analytics, advanced segmentation capabilities, and flexibility in email design and automation. These features make it a powerful tool for marketers looking to deeply engage their audience.

On the other hand, Substack emphasizes simplicity and ease of use, catering especially to writers and creators who want to monetize their content through subscriptions.

If your priority is creating and monetizing content with minimal fuss, Substack may be the better choice.

However, if you’re looking for a platform that offers more control over branding, detailed analytics, and advanced marketing features, Beehiiv could be the more suitable option. Ultimately, the best platform for you depends on your particular requirements and how you plan to interact with your subscribers.

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